Lilemong tsa morao tjena,likatiba tsa raffia-e kileng ea e-ba mosebetsi oa matsoho oa setso-e fumane botumo ba machaba e le letšoao la mokhoa o tsitsitseng oa feshene le mosebetsi oa matsoho oa matsoho. Lifeme tsa Chaena, haholo-holo Seterekeng sa Shandong's Tancheng, ke tsona tse etellang pele katoloso ena ea lefats'e, khoebo ea elektronike e matlafatsang, setso sa setso, le maano a macha a ho bapatsa ho hapa mebaraka ea mose ho maoatle.
1. Ho tloha Likopanong tsa Lehae ho ea ho Global Exports
Setereke sa Tancheng se fetotse indasteri ea eona ea likatiba tsa raffia hore e be khoebo e atlehileng ea ho rekisa kantle ho naha. Raffia Weaving Workshop, e amoheloang e le lefa la setso le sa tšoareheng, joale e hlahisa meralo e fetang 500 le ho romelloa kantle ho naha linaheng tse 30+, e ts'ehetsa mesebetsi e 10,000 ea lehae. Shandong Maohong Import&Export Co., Ltd e ikemiselitse ho etsa le ho romela likatiba tsa joang. Feme ea eona ea Tancheng gaoda Hats Industry Factory e na le lilemo tse fetang 30 tsa boiphihlelo ba ho etsa likatiba. E fetotse workshop e nyane ea lapeng hore e be morekisi oa kantle ho naha, e romelloang Europe, Australia Japan, le Korea Boroa.
https://www.maohonghat.com/
2. E-Commerce & Social Media: Ho Roala Meeli
Li-platform tsa dijithale li bile bohlokoa ho hotseng likatiba tsa raffia lefatšeng ka bophara. Lifeme li sebelisa:
- Khoebo ea elektroniki e fetang moeling: Baetsi ba likatiba ba Tancheng ba thathamisa lihlahisoa ho Amazon, Ali Express le TikTok Shop, ba sebelisa mekhoa e kang "feshene e tsitsitseng ea lehlabula."
- Tšusumetso ea mecha ea litaba ea sechaba: Livideo tse khutšoane tse bonts'ang mokhoa oa ho loha li ata ho Instagram le Xiaohongshu, ka li-hashtag tse kang #RaffiaVibes tse hohelang ba susumetsang feshene.
3. Luxury Collaborations & Branding
Ho phahamisa likatiba tsa raffia ho feta boemo ba thepa, lifeme tsa China li sebelisana le lihlahisoa tsa lefats'e:
- Tšebelisano-'moho ea boemo bo holimo: E susumetsoa ke mofuta oa likatiba tsa Mataliana tsa Borsalino, lithupelo tse ling hona joale li hlahisa likatiba tsa raffia tsa mofuta o fokolang tse nang le mabitso a baqapi, tse lebisitseng mebaraka e ruileng.
4. Sustainability e le Selling Point
Ka tlhoko e ntseng e hola ea lihlahisoa tse nang le tikoloho, lifeme tsa likatiba tsa raffia li hatisa:
- Lisebelisoa tsa tlhaho: Ho totobatsa joang bo bolileng, bo se nang lik'hemik'hale ba raffia.
- Tlhahiso ea boitšoaro: Ho khothaletsa mekhoa ea khoebo e hlokang leeme le mosebetsi oa mahaeng matšolong a papatso.
- Mehato e chitja: Li-brand tse ling li fana ka "programme ea ho busetsa likatiba," ho fetola likatiba tsa khale mekhabiso ea lapeng.
Ho tloha metseng ea Tancheng ho ea ho litsela tsa lefats'e, likatiba tsa raffia li fana ka mohlala oa kamoo mesebetsi ea matsoho e ka atlehang mebarakeng ea sejoale-joale. Ka ho kopanya lefa le tsebo ea dijithale le botsitso, lifeme tsena ha li rekise likatiba feela — li rekisetsa kantle ho naha karolo ea boikhohomoso ba setso.
Nako ea poso: Aug-13-2025
